Storytelling for Leaders unlocks the secret of how stories work
- Explore the latest scientific research
- Discover the source code of story
- Acquire a practical storytelling toolkit
Discover why we are wired to view the world through the lens of story and how this shapes our thoughts and actions – and illuminates everything from climate change to the culture wars.
You will acquire insights and tools that will help you use stories to sell strategy, unite teams, drive change, bridge cultural gaps, show values in action, connect with colleagues, attract new recruits, build brands and impart ideas.
You will learn how to:
The class is themed around Alice’s Adventures in Wonderland. Written by Charles Dodgson, a mathematician at Oxford University, the book is an exuberant satire of the law – Alice is a logical thinker in a capricious world – and explores social injustice, personal identity, body dysphoria and drug addiction.
The class includes a live psychology experiment, a practical exercise and topical examples.
“Recognizing the centrality of storytelling to the legal profession is not enough. Lawyers should also study the elements and structure of stories, how they work and why.”
Jonathan Shapiro, former US Assistant AttorneyBook Now
Laura is the founder of StoryCode. She started out as a Staff Reporter at The Times and Daily Mail. Her brief included breaking news, investigations and colour stories and she reported from the US, Egypt, Greece and Iraq. She later worked at a FTSE 100 technology business and a Silicon Valley PR agency. As a reporter, Laura covered court cases, tribunals and public inquiries. She also spent a night in a cell after a journalistic misadventure. As a strategic communications adviser, Laura has partnered with media lawyers for the past decade. She has facilitated story classes for 11 years.Book Now